You have your work cut out just to manage your own business. Maybe your "IT team" is someone who is handy around a PC or an intern/part-timer who is taking computer classes, maybe it's you in your "spare" time. This may not be enough experience to stand-up a new ecommerce platform or to manage an online ad campaign or design and launch an effective website in a timely manner.
Your website establishes your identity online. It is yours. Social media has its place, but you only have limited control over what you can put there and how you can organize it. And most importantly, how your clients can find you and the information they need.
Social Media has a place in your online marketing strategy - but it should not be your only focus. Remember, the social media platforms place their best interests ahead of yours. With your own website, you have control over the when, what and how.
Need to sell your stuff online? A number of different types of ecommerce platforms are offered by different providers. With our guidance you can choose which of these is best for your business, depending on your specific business requirements.
There is no point in having a website if no one can find it. That is the purpose of Search Engine Optimization or SEO - to get your name near the top of the list of good answers to a simple question put to a search provider.
Sometimes you just have to pay to get the word out to potential clients, especially when you have a new website and the search engines don't know much about you. You need to reach likely prospects before they know you exist.
So you have a new IT project under consideration or even underway. We can help you by providing some oversight over the vendor's implementation and letting you take care of your business.